RYERCAT vs NomSticks: Which Should You Choose?

If you’ve seen silvervine sticks on TikTok, chances are you’ve seen RYERCAT. They built their entire brand through viral reaction videos, funny clips, and impulse-friendly content designed for quick entertainment.

NomSticks was built very differently. With carefully curated materials, batch-level quality control, safer fabrication, and clear usage guidance created by an actual cat owner.

On the surface, both products use the same basic components (silvervine stick, sisal rope, gall fruit, raffia). But the selection standards, safety transparency, aroma consistency, and overall experience are not the same.

RYERCAT vs NomSticks: How They Compare

RYERCAT is a social-media-driven brand designed for fun reactions and quick impulse purchases.

NomSticks is a curated premium product designed for reliable quality, predictable engagement, and safe materials.

While both use similar components, the execution, screening, and consistency are vastly different.

NomSticks Overview

Selective Silvervine Screening

When it comes to quality control, we take it the extra mile. Every batch of NomSticks goes through a thorough inspection process. Each stick is checked for thickness, bark texture, aroma strength, and overall integrity.

Any sticks that are overly thin, brittle, irregular, or low-aroma are rejected. This results in fewer duds and more predictable engagement for your cat.

Safer, Curated Materials

While most companies will order anything from anywhere at the cheapest price, we avoid the typical “whatever the factory sends” approach.

NomSticks uses natural sisal rope, natural raffia, and a tiny amount of food-grade adhesive. No elastic bands, no synthetic fibers, no unknown glues… ever.

Our rule is simple: If we wouldn’t give it to our own cats, we definitely wouldn’t give it to yours!

Enhanced Aroma Consistency

Aroma is the #1 factor in how cats respond to silvervine, and how scent-based enrichment affects cat behavior is well documented in scientific studies.

NomSticks tests aroma levels batch-to-batch to ensure a stronger, more reliable scent. This means fewer ignored sticks and more consistent playtime.

Premium, Recyclable Packaging

Instead of thin plastic bags, NomSticks uses clean, recyclable cardboard packaging that’s safer to store, more giftable, and better for the environment.

Brand Developed by a Cat Owner

When we say we wouldn’t send you anything that we wouldn’t give our own cats, we mean it! NomSticks was created by a real cat owner (hi, Jeremy!) whose own cat uses the product daily.

The focus is long-term enrichment, safety, and reliability, not trends or impulse content. In fact, our owner’s cat Gaia uses NomSticks daily (and she loves them!)

Cons of NomSticks

• Not the cheapest option in the category
  

• Designed for quality-driven cat owners, not TikTok novelty seekers
  

• Stock can sell out due to curated batch ordering

RYERCAT Overview

Social-Media-Driven Brand

RYERCAT was built on viral TikTok videos and reactions to them. And while there’s absolutely nothing wrong with that (we love a good cat video ourselves!), their focus is less on the product, and more on entertainment and impulse-driven engagement. 

Standard Category Components

They use the same general components as many mass-market brands: Silvervine, sisal rope, raffia, and gall fruit… but without the same level of screening or selection control. 

They don’t sweat over the quality and control it in the same way.

High Natural Variability

Because RYERCAT relies on bulk, unsorted silvervine sticks, their product varies widely in bark density, thickness, aroma, and chewing resistance. This variability leads to unpredictable engagement, and why cats need consistent play stimulation has been studied extensively.

Basic Packaging

The other downside of playing the pricing game is that packaging is often the cheapest available. RYERCAT uses minimal, plastic-based packaging that’s designed for fast fulfilment and low cost, not presentation or sustainability.

Marketing via Fear of “Other Brands”

RYERCAT frequently uses fear-based messaging about “other brands,” but the claims are generic and common across low-transparency sellers. There’s no visible evidence of genuine quality-control standards behind these claims.

Cons of RYERCAT

• Appeals more to a younger, impulse-buy audience than owners looking for safe, consistent enrichment
  

• Packaging feels less premium and lower quality
  

• Variability between sticks is more noticeable due to fewer selection standards
  

• Limited educational content, safety guidance, or transparent materials info
  

RYERCAT or NomSticks: Which Should You Choose?

If you want a fun, novelty-style product driven by TikTok trends, RYERCAT will deliver a quick hit of entertainment.

But if you want:

• Stronger quality control

• More consistent aroma

• Safer materials

• Recyclable packaging

• Predictable engagement

• And a brand built by an actual cat owner
  

Then NomSticks is the clear choice for long-term enrichment, safety, and reliability.

NomSticks is built for cat parents who want the best for their cats, not just a viral moment. Which makes them the obvious choice, every time.